Najeeb Khan is the author of the best-selling book called Fluid: How Culture, Hidden Opportunities, and Flatter Structures Lead to Profitable Innovation. Najeeb is the Innovation Strategist at BigCreate, and the CEO of Relax Brands Inc. He has been featured in Forbes, The Huffington Post, OMNI News, and spoken at various institutions such as Schulich School of Business, University of Toronto, Centennial College and others. He was also recognized by American Express and Ashoka as one of the 45 “Emerging Innovators,” across Canada, the United States & Mexico. During his free time, he competes in triathlons and goes surfing.